explaining what has been accomplished in this direction by one New York
factory." He hoped that his article would lead readers to encourage the
establishment of similar schools as a means of Americanizing alien
girls. The expository type of article containing concrete examples,
description, and interviews he concluded to adopt as the form best
suited to his subject.

The average length of the special feature stories, in the magazine
section of the paper to which he intended to submit the article, proved
to be about 2000 words. In order to accomplish his purpose in an article
of this length, he selected five main topics to develop: (1) the reasons
that led the firm to establish the school; (2) the results obtained; (3)
the methods of instruction; (4) the cost of the school; (5) the
schoolroom and its equipment.

"What part of my material will make the strongest appeal to the readers
of this newspaper?" was the question he asked himself, in order to
select the best point with which to begin his article. The feature that
would attract the most attention, he believed, was the striking results
obtained by the school in a comparatively short time.

In reviewing the several types of beginnings to determine which would
best suit the presentation of these remarkable results, he found two
possibilities: first, the summary lead with a striking statement for the
first sentence; and second, a concrete example of the results as shown
by one of the pupils. He found, however, that he did not have sufficient
data concerning any one girl to enable him to tell the story of her
transformation as an effective concrete case. He determined, therefore,
to use a striking statement as the feature of a summary lead.