program: "It is the present
belief of the firm that the workers Note appeal of
who have been thus trained have "efficiency" to
gained from 20 to 70 per cent in efficiency." practical readers

How much the girls themselves have 2. Impression given
gained more vital to them even than by girls
efficiency was very evident to everyone Note patriotic appeal
who looked into their faces as they received in closing
the certificates that recognize phrase, which was
them as "Literate American Citizens." a happy choice.

ANOTHER ARTICLE ON THE SAME SUBJECT. This commencement at the factory
school furnished another writer, Nixola Greeley Smith, with material for
a special feature story which was sent out by a syndicate, the Newspaper
Enterprise Association, for publication in several hundred newspapers.
Her story contains only 375 words and is thus less than one fifth the
length of the other article. The author centers the interest in one of
the pupils, and shows the value of the school in terms of this girl's
experience. The girl's own account of what the school has meant to her
makes a strong "human interest" appeal. By thus developing one concrete
example effectively, the author is able to arouse more interest in the
results of the school than she would have done if in the same space she
had attempted to give a greater number of facts about it. Unlike the
longer article, her story probably would not suggest to the reader the
possibility of undertaking a similar enterprise, because it does not
give enough details about the organization and methods of the school to
show how the idea could be applied elsewhere.

The beginning of the shorter story was doubtless suggested by the