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How To Write Special Feature Articles - A Handbook for Reporters, Correspondents and Free-Lance Writers Who Desire to Contribute to Popular Magazines and Magazine Sections of Newspapers by Willard Grosvenor Bleyer
page 188 of 544 (34%)
(3)

(_The Outlook_)

THE FIGHT FOR CLEAN MILK

BY CONSTANCE D. LEUPP

Two million quarts of milk are shipped into New York every day. One
hundred thousand of those who drink it are babies. The milk comes
from forty-four thousand dairy farms scattered through New York, New
Jersey, Connecticut, Massachusetts, Pennsylvania, Vermont, and even
Ohio.

A large proportion of the two million quarts travels thirty-six
hours before it lands on the front doorstep of the consumer. The
situation in New York is duplicated in a less acute degree in every
city in the United States.

NARRATIVE BEGINNINGS. To begin a special feature article in the
narrative form is to give it a story-like character that at once arouses
interest. It is impossible in many instances to know from the
introduction whether what follows is to be a short story or a special
article. An element of suspense may even be injected into the narrative
introduction to stimulate the reader's curiosity, and descriptive
touches may be added to heighten the vividness.

If the whole article is in narrative form, as is the case in a personal
experience or confession story, the introduction is only the first part
of a continuous story, and as such gives the necessary information about
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