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The Old Wives' Tale by Arnold Bennett
page 16 of 878 (01%)
would never hear of such a thing as a clearance sale. The hatred
of "puffing" grew on him until he came to regard even a sign as
"puffing." Uninformed persons who wished to find Baines's must ask
and learn. For Mr. Baines, to have replaced the sign would have
been to condone, yea, to participate in, the modern craze for
unscrupulous self-advertisement. This abstention of Mr. Baines's
from indulgence in signboards was somehow accepted by the more
thoughtful members of the community as evidence that the height of
Mr. Baines's principles was greater even than they had imagined.

Constance and Sophia were the daughters of this credit to human
nature. He had no other children.

II

They pressed their noses against the window of the show-room, and
gazed down into the Square as perpendicularly as the projecting
front of the shop would allow. The show-room was over the
millinery and silken half of the shop. Over the woollen and
shirting half were the drawing-room and the chief bedroom. When in
quest of articles of coquetry, you mounted from the shop by a
curving stair, and your head gradually rose level with a large
apartment having a mahogany counter in front of the window and
along one side, yellow linoleum on the floor, many cardboard
boxes, a magnificent hinged cheval glass, and two chairs. The
window-sill being lower than the counter, there was a gulf between
the panes and the back of the counter, into which important
articles such as scissors, pencils, chalk, and artificial flowers
were continually disappearing: another proof of the architect's
incompetence.
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