The Gentleman from Indiana by Booth Tarkington
page 301 of 357 (84%)
page 301 of 357 (84%)
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glad to know that your health is so far improved as to admit of your
writing; and it is our strongest hope that you will soon be completely recovered. "New subscriptions are coming in at a slightly advanced rate since my last letter; you will see they are distributed over several counties, when you examine the books on your return; and I am glad to state that with our arrangement for Gainesville the 'Herald' is now selling every morning at a prominent store in all the towns within the radius we determined on. Our plan of offering the daily with no advance on the price of the former tri-weekly issue proves a success. I now propose making the issue a quarto every day (at the same price) instead of once a week. I think our experience warrants the experiment. It is my belief that our present circulation will be increased forty per cent. Please advise me if you approve. Of course this would mean a further increase of our working force, and we should have to bring another man from Rouen--possibly two more--but I think we need not fear such enlargements. "I should tell you that I have taken you at your word entrusting me with the entire charge of your interests here, and I had the store-room adjoining the office put in shape, and offered it to the telegraph company for half the rent they were paying in their former quarters over the post-office. They have moved in; and this, in addition to giving us our despatches direct, is a reduction of expense. "Mr. Watts informs me that the Standard's offer is liberal and the terms are settled. The boom is not hollow, it is simply an awakening; and the town, so long a dependent upon the impetus of agriculture or its trade, is developing a prosperity of its own on other lines as well. Strangers come every day; oil has lubricated every commercial joint. Contracts have been |
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