attractive that those outside its fold will want it and want it badly
enough to pay for it and read it--when there are so many attractive
and interesting publications to read in busy days?

The problem solves itself if the paper records news of vitality,
of heroism, of martyrdom, of stinging injustice in connection with
everyday life,--if the doings within the movement are vital and
challenging and kindle the imagination.


[Illustration: Mrs. Fredrikke S. Palmer, Staff Artist]

One of the biggest "strikes"
in the recent history of the
Woman's Journal has been the
addition of Mrs. Palmer to the
staff. Her drawings, contributed
gratis, have attracted
country-wide attention, because
of their artistic quality. Mrs.
Palmer studied art in Christiania,
Norway, and is the wife
of Prof. A.H. Palmer, of Yale
University.

[Illustration: Mrs. Oakes Ames, Staff Artist]

One of Mrs. Ames's cartoons
brought down the disapprobation
of Ex-President Taft but